Archive for June, 2007
Friday, June 22nd, 2007
Some great copywriting advice
So, in running through the backlog of blogs that I’ve been meaning to catch up on, I came across this great copywriting post from Joan D’Amico’s blog, Integrated Marcom Minute. In general, it repeats the point that you should always include the actual keywords you’re using in your meta tags in the copy for your [...]
No Comments » - Posted in Marketing and Design, Web Design by admin
Wednesday, June 20th, 2007
How do you start your days?
Lately I’ve had ritual on my mind - a routine, something to shape my days into something that can accommodate the incredible amount of work involved in running the zen kitchen. The hardest part is balancing all the different activities - between a growing roster of clients requiring my attention, attending to everyday administrative work [...]
2 Comments » - Posted in What I'm thinking by admin
Tuesday, June 19th, 2007
Avoiding "Green Marketing Myopia"
In a followup to my recent post about whether being green is enough of a reason to hire someone or buy a product, I happened across this great article on what the author calls “avoiding green marketing myopia.”
In other words, people won’t buy a product JUST because it’s green. They have to LIKE it, [...]
