Archive for July, 2008

Thursday, July 31st, 2008

Trade show materials: know your audience

Over the summer, I’ve been fortunate enough to check out a couple of different trade shows; first the HOW Conference in May, where a number of stock photo, paper companies and others gathered to show off their wares, and then the Fancy Food Show, where, well, I got to eat some really amazing food and [...]

No Comments » - Posted in Marketing and Design by admin

Monday, July 28th, 2008

Using LinkedIn Recommendations

One of the things I’ve always admired about LinkedIn is its ability to not only connect me with people I know (and want to know!), but also to allow me to give anyone who finds me online an idea of what it’s like to work with the zen kitchen. The Recommendation feature is a great [...]

No Comments » - Posted in Networking and Social Media by admin

Sunday, July 27th, 2008

Where are your clients?

I just happened upon this post by Jeff Fisher, one of my creative buddies over at the HOW Forum, who speaks about the geographic boundaries often imposed by creatives upon themselves. In the post, he expresses surprise that so many creatives think they have to restrict themselves to their specific location:
Huh? I don’t think I got [...]

No Comments » - Posted in What I'm thinking by admin