Archive for July, 2008

Tuesday, July 22nd, 2008

Goal-setting

This morning, discussing business over coffee with a friend of mine, we got into a discussion of networking groups, and how difficult it was to make that initial connection with people sometimes, especially if (like my friend) you’re a bit shy. 
Recently, I had my own experience with something similar to this - as the zen [...]

2 Comments » - Posted in Networking and Social Media by admin

Monday, July 14th, 2008

Working from Home: a perspective

As you may or may not know, the zen kitchen is a virtual studio - which means that I, along with my programmer and anyone else I happen to collaborate with on a particular project, work from home. Normally, this works out quite well - but as many other home-based entrepreneurs I know can attest, [...]

No Comments » - Posted in What I'm thinking by admin

Wednesday, July 9th, 2008

What are your materials really selling?

Yesterday I happened across a great marketing article written by Stacy Karacostas on Biznik (which, by the way, I suggest checking out if you haven’t yet). In it, Stacy points out an important mistake that businesses often make in their marketing materials.
“If you were looking for a chiropractor, bookkeeper, massage therapist, or other service provider, [...]

No Comments » - Posted in Marketing and Design by admin