Peg O'Connell and Associates
Project Description:
Peg O’Connell, an independent bookkeeper just starting her own practice, needed an identity that would appeal to her target market of creatives and other independent professionals.
What We Did:
The identity system and website created by the zen kitchen balanced a highly professional image with the natural cheerfulness of Peg’s personality. Feedback since the new identity and website launched has been extremely positive, with most folks stating, “it’s just so HER!”