Sojourner House
Project Description:
Sojourner House, a domestic violence agency in Providence, RI, needed to upgrade their image to appeal to corporate donors.
What We Did:
In order to differentiate themselves from the myriad other agencies in the area, they needed a look that was positive, hopeful. Rather than showing their clients as the helpless victims of their abusers, we decided to show them as strong survivors who were empowered by the organization to move on and have positive lives. This positive, empowered theme carried through to a variety of projects over several years, including the agency's annual report, brochures, and design for special events.